Insights practitioners new to tenured
Whether you've been delivering research for one year or fifteen, the workshop sharpens how you write, scope, and translate research into business action.
Hands-on, on-site sessions that train insights practitioners to move from delivering interesting findings to driving impactful action.
A workshop for teams of 4 to 40 that trains insights professionals to challenge themselves to move from interesting to impactful — using powerful research briefs as the vehicle.
Participants leave with concrete tools they can apply Monday morning, plus a shared vocabulary across the team for what "impact" actually looks like in their organization.
There are three key steps that create a springboard to action.
During this workshop, your team learns and practices these tangible steps. You'll leave with immediate ways to drive consumer centricity in your organization — not someday, but the next time a brief lands on your desk.
Designed for anyone currently in an insights role — from early-career to tenured.
Whether you've been delivering research for one year or fifteen, the workshop sharpens how you write, scope, and translate research into business action.
Done as a team, the workshop creates shared language and rituals across your function — so that the next brief, debrief, and recommendation lands the same way every time.
Length
2.5 hours
Designed for minimal team downtime.
Format
On-site
Conducted at your office, anywhere in the U.S.
Group size
4–40
Single team to full department.
Investment
$5,895
+ travel at cost.
Recommended pairing
Each participant gets a copy of More Than Just Interesting: How to Build an Insights Function for Impact — the book the workshop is built around.
Bulk book pricing